retain customers and clients
lower the churn
The higher the trust and loyalty, the lower the churn…
measuring success includes measuring crr (Customer Retention Rate)
And The Formula Looks Like This: CRR = ((E-N)/S) x 100
Brand Loyalty develops over time. When customers are consistently happy and satisfied with products purchased and services rendered, they feel valued.
Customers and clients who feel valued are more likely to become repeat customers and clients…or those a business retains over a specified time period.
The organic spread of information about a product or service through conversations and recommendations among individuals is highly trusted by consumers and seems to be more impactful than conventional advertising.
Retaining customers is generally more cost-effective than acquiring new customers
According to AgencyAnalytics.com, Customer Retention Rate is particularly important for new or growing companies as it reflects the long-term viability of the business
Breaking Down the CRR Formula
The formula is: CRR (%) = [(E – N) / S] * 100, where:
E = Number of customers at the end of the period.
N = Number of new customers acquired during the period.
S = Number of customers at the beginning of the period.
“Research shows it costs between five and 25 times more to obtain a new customer than to retain an existing one.” Shopify.com
We work with you to help you improve CRR by focusing on improving your content.
- What you say and how you say it
- How you address issues and concerns
- Personalizing all of your customer interactions
- Fostering loyalty and engagement
- Identifying at-risk customers and taking proactive measures
WE CAN HELP TAILOR YOUR STRATEGIES TOWARD lASTING SUCCESS
Small businesses with a large pool of satisfied customers tend to have a long-term competitive advantage and are more likely to sustain their profitability over a more extended period (Bhat and Darzi, 2016)Online – or ecommerce – businesses rely heavily on word-of-mouth and customer reviews. You don’t have to be big, you just have to make a big impression – and live up to it.
And…what you don’t know, will eventually hurt your efforts toward long-term success.
DID YOU KNOW?
- Repeat purchases are unlikely if customers are not getting value from the product or service
- Data should be easily shared between your platforms and most-used apps
- Your website should be a personalized encounter that recognizes and responds to individual users
- FAQs (quick answers) addressing possible questions can make the difference between a sale and a scroll-through
AN interesting fact regarding retention rates:
GET TO KNOW YOUR CUSTOMERS…
SHOW THEM YOU’RE LISTENING
- Use surveys to get to know wants and needs.
- Regularly ask for feedback.
- Leverage customer feedback.
- Provide answers (not excuses).
- Create a loyalty/rewards program.
Make following up a priority – and follow through on every promise made.
SHOW THEM YOU VALUE THEM
- Make it easy for customers to reach out to you.
- Work to understand why they continue to choose your brand.
- Offer loyal customers every reason to stay with you.
- Make it easy for customers to navigate your website.
- Provide consistently exceptional customer support.
MAKE THEM LOVE YOU FOR IT…
MAKE YOUR BRAND WORTH TALKING ABOUT...
AND GIVE THEM GOOD REASON TO TALK
WE CAN HELP
IF YOU’RE NOT FEELING THE LOVE…
Why Not Consider Collaborating?
Because…here’s what you may be overlooking:
Customer Retention Rate (CRR) is important when determining ROI, due to its close relationship with Customer Lifetime Value (CLV)
Hanna Marketing Manna provides the substance needed to help you:
- Improve your overall marketing content
- Tailor interactions to individual customer needs
- Gear your content toward retaining customers and maintaining a more stable revenue stream
WHAT WE OFFER:
Web Design
We create WordPress websites (like the one you are viewing) using Divi and Elementor. Websites designed for your particular audience and customized according to your goals.
- Your Vision
- Your Brand
- Your Message
Basic SEO
We offer basic SEO for WordPress websites, including optimization of individual page content and images, proven to assist with:
- Increasing Visibility
- Increasing Traffic
- Increasing Brand Authority
Customer Experience & Personalization (CX)
We help you personalize interactions with your current – and potential – customers and clients via communication tailored to resonate with the individual’s specific preferences and needs, developing customer satisfaction and loyalty.
- Timely
- Relevant
- Customized
User Experience Design (UX)
When collaborating with others to determine the best approach, strategy, or solution, we often find ourselves to be Digital Marketing Problem Solvers. By practicing UX design – or Design Thinking – we employ human skills like empathy, creativity, and understanding complex emotional cues (which AI currently lacks), making products and services more user-friendly.
- Easy
- Enjoyable
- Accessible
Social Media Content
As content marketers with social media marketing experience, we provide valuable, engaging materials that fuel social media interactions with your target audience.
- Visual
- Promotional
- Informational
You’re only human. And so are we.
That’s why we won’t promise anything more than we can deliver…and you won’t have to settle for anything less than our best.
We're Known For...
generating new ideas, optimizing content & solving digital marketing problems
And we welcome the opportunity to help YOU enjoy more effective online marketing.
CONTACT HMM TODAY. WE TYPICALLY RESPOND WITHIN 24 HOURS (EXCLUDING WEEKENDS AND HOLIDAYS)
Contact HMM
Attract Customers
Build Brand Loyalty
Retain Customers